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MKTGĀ 360. Introduction to Marketing. 3 hours.

The role of marketing in business and society. The marketing decision process in domestic and international settings. Required of all students in the College of Business Administration. Course Information: Prerequisite(s): ENGL 161.

BA in Music Business

...of the following business electives: MGMT 340 , MKTG 360 , IDS 200 , ENTR 200 , or MGMT...